rohalah hasani; Nematullah nemati; tahereh bagherpour
Abstract
The purpose of this study was to identify and validate strategies affecting the development of e-sports clubs in Iran. The research method was mixed in terms of data collection which was qualitative-quantitative. The statistical community in the qualitative section included experts, informants and experts ...
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The purpose of this study was to identify and validate strategies affecting the development of e-sports clubs in Iran. The research method was mixed in terms of data collection which was qualitative-quantitative. The statistical community in the qualitative section included experts, informants and experts familiar with the management of strategic sports studies, managers and officials of the e-Sports Association, such as the head of the Development Committee, the e-Sports Association. Sampling method was used as non-probability sampling, with purposeful selection and with maximum variability or heterogeneity. The sample size in this study was 16 based on the theoretical saturation index. Also in the small section were managers and officials of e-sports clubs and e-sports athletes, which numbered 360 people. The research tools included semi-structured interviews and a researcher-made questionnaire that was designed according to the extracted codes in the qualitative part. Qualitative part analysis was performed with Maxqda software and quantitative part analysis was performed with AMOS structural equation modeling software. The results related to strategies affecting the development of e-sports clubs in Iran have been shown, including 6 concepts and 44 codes have been identified and approved. Finally, the results of the model were confirmed in terms of validation. The results showed that the strategies of educational and research strategies, development of formal competitions, paving the way for attracting sponsors, creating differentiation, interaction with the media formed the strategies for developing e-sports clubs.